No.
Indicative action
Expected outputs
2.1.3
Use the e-commerce hub network to facilitate the use of
international platforms to enable export sales by businesses
in Myanmar
Online presence of Myanmar
exporting MSMEs is secured and
Myanmar e-commerce firms better
positioned to move e-commerce into
foreign currency earner.
International platforms provide comprehensive service
portfolios for e-commerce businesses including
warehousing and fulfilment services in many countries.
Priority
level
Medium
Supported
by:
Related strategies
MoC, MoI,
UMFCCI,
ITC,
EU,
EUROCHA
M,
AMCHAM
A major problem that exporters face is a reticence amongst
buyers to buy from what they see as a foreign supplier. The
use of an international platform and the ability to deliver
locally reduces that reticence. It enables a Myanmar
supplier to offer the same delivery terms and conditions as
a local supplier. Ordinarily, for any business, fast moving
goods would be warehoused close to export markets and
slower moving goods would be kept centrally and delivered
as individual packages from Myanmar under different
delivery terms and conditions.
Determining the optimum approach to e-commerce using
such international platforms is not easy. Any business
considering such a move needs support. This would be
provided through the E-commerce Hub network.
Goal 2.2: B2B platforms and B2C platforms to provide a service portfolio micro, small and medium sized businesses may use to access suppliers and buyers
2.2.1
Develop a general-purpose e-commerce platform for B2B
use.
Overcoming as One: COVID-19
Economic Relief Plan
This platform would accommodate general purpose B2B
trade. It would support the buying and selling of discrete
commodities. It would not provide support for specific
sectors, or geographic areas. It would not trade in
commodities.
Action 5.1.2 promotes usage of ecommerce and social-commerce
systems
and
requires
the
development of a central ecommerce website for business
use.
20