2 Introduction new credit and financial services available through mobile, palmtops and information kiosks, and new opportunities to design, manufacture and market their products through internet or intranet systems.” Secondly, the reason for focusing on urban/peri-urban MEs is that the new telecom service providers will be rolling out SIM cards in urban areas in the initial years before targeting the rural areas. This research is an extension of study done on Service Design in Telecom, Electricity and Governance for BoP MEs carried out by CKS in collaboration with LIRNEasia in 2013 that aimed to encourage the use of ICT in the provision of government and other public utility services to impact the uptake of internet and more-than-voice services. It explored customer relationship management in telecom, electricity and governance in three countries - India, Sri Lanka and Bangladesh and the benefits of service design interventions catering to the urban BoP micro entrepreneurs (ME) customer segment. Figure 1 on the right attempts to explain what the research entails. This project also aims to explore the relationship and communication between the ME, his suppliers, customers, family, friends and the processes around various government services and public utilities he avails and how. The objectives of this research are as follows: 1) to understand the communication, information and knowledge needs of BoP MEs, 2) to map how these BoP MEs currently fulfill these needs (in most cases, without any ICTs) and 3) to identify a prioritized set of value added services that can be delivered to the BoP MEs via mobile platforms to enhance their lives and livelihoods. Figure 1: Day to day interaction of ME with his surroundings