25
Enterprise Management
Mobile Location: Businesses with mobile location were predominantly carried out using a
movable cart/ME carrying goods.
Most of the trade business were mobile as it involved reaching out to customers. Some of the
traders also manufactured their own products. Nyan (broomsticks maker and seller, Yangon)
started selling broomsticks on a consignment basis ten years back and learnt how to make
broomsticks by observing other broom manufacturers eight years back. He made 80 broomsticks per day with the help of his wife and bought some baskets to carry them on his bicycle.
He came from the other side of the Yangon river and it took him an hour and a half everyday
to reach Yangon city. Before he bought the bicycle he used to carry them on his shoulders. He
had a good idea about the locations where he can sell better and even sold inside gated communities by paying some money to the security guard. He also used to sell broomsticks to the
retail shops on the street. Crystals (Fan Seller, Yangon) started selling fans 9 months back. She
woke up at 5:30 a.m. everyday and caught the 6:00 a.m. train to go to one of the two locations
she preferred and had suppliers there. It took her over an hour to reach there. She bought the
fans from the supplier, tied them in a rope and put them around her shoulder and walked on
different streets. She had a good idea about the streets where she will find more people and can
do better business. She also followed some business ethics and watches out for her competitors, and won’t use the streets where she thinks her competitors are.
Nyan sells broomsticks on his bicycle
Crystals carries her fans everyday to sell them on the street