1. METHODOLOGY
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The aim of this study was to understand information and communication networks for microentrepreneurs that how they were communicating with their suppliers and the customers as
well as financial and government services availed by them. What kind of information did they
seek in their everyday life, how did they look for this information and the mode by which they
got it.
1.1 RESEARCH LOCATIONS
To get a mix representation of mobile users and non-users and considering that the urban
areas would be the target of new telecom operators (Talenor and Ooredoo), present study was
conducted in five major urban and peri-urban (Yangon, Mandalay, Nay Pyi Taw, Mawlamyine
and Bago) cities of Myanmar. A brief description of these cities are below:
1.1.1 YANGON
Rangoon, renamed Yangon in 1989, was the administrative capital of colonial Burma, and
subsequently the national capital from 1948 to 2006. Yangon, is situated in the Irrawaddy
Delta and is home to approximately 4.1 million people.1 Yangon was originally a settlement
that grew up around the city’s famous landmark, Shwedagon Pagoda, the nation’s holiest site.2
Upgraded to a town named Dagon by the Mons and later renamed Rangoon, its thriving
shipbuilding industry reflected its status as an active port by the 19th century. Although the
administrative functions of the government are now in the capital of Nay Pyi Taw, Yangon remains the nation’s trade center accounting for more than 80% of foreign commerce. Rice, teak,
and metal ores constitute the main exports3.
1 Encyclopædia Britannica Online. (2012). Mandalay. Retreived from the website http://www.britannica.com/EBchecked/topic/361552/Mandalay
2 Allen, J. Smith,
A.J. & Smith, J. (2011). Yangon. Myanmar (Burma) (11th ed. pp. 39, 43-47) China: Lonely Planet
Publications Pty Ltd.
Downtown, Yangon
3 Brinkoff, T. (2009). City Population: Myanmar. Retrieved from the website http://www.citypopulation.de/Myanmar.
html