Facebook for news and information (CIEP, 2014). As of May 2020, active Facebook usership
was around 68%, compared to 18% for Pinterest and 10% for YouTube (Global Stats, 2020).
Twitter and Instagram trail far behind with under 2% (Global Stats, 2020). Although the
general public uses Facebook rather than Twitter, Costa Rican politicians and political activists
do have Twitter accounts. One interviewee explained that political activists rely on Twitter to
move their issues persistently into the spotlight, so that politicians perceive them not as a fringe
debate but as a real social concern:
“Despite low Twitter usage, repetition pays to affect politicians’ perception of the
public mood.”29
More recently, attempts by political actors to disinform have moved to WhatsApp and include
voice messages and memes.30 WhatsApp is used by 83% of the population (Latinobarómetro,
2018). According to research by La Nación, 76% of the false news items detected during the
2018 election were distributed via Facebook, 10% appeared in Facebook and WhatsApp, 8%
was only shared via WhatsApp, and 6% were on Twitter (Hidalgo, 2019). By July 2019, more
than half of all false news identified by La Nación circulated via WhatsApp (Arias Retana,
2019c).
To slow the dissemination of false information, WhatsApp has responded with numerous
revisions to its mechanics and its terms of use. Until 2018, WhatsApp users had been able to
forward a message to 250 groups at once. Given the rapid spread of fake news in personal
communications, this was subsequently reduced to 20. In 2019, WhatsApp tightened these
limits further, initially to 5 and in April 2020, the company announced that users who receive
a frequently forwarded message would only be able to share it to one chat at a time (Hern,
2020). The effect of such policies in Costa Rica remains to be seen. One interviewee
mentioned:
“WhatsApp is a private messaging system, not social media. It is private and hidden.
Hence, the WhatsApp fake news phenomenon is a threat that can only be stemmed with
greater digital literacy.”31
Table 2 summarizes the observed strategies, tools and techniques of social media manipulation
in Costa Rica.
Table 2: Observed Strategies, Tools and Techniques of Social Media Manipulation in
Costa Rica
Account Types Messaging and Valence
Content
and Platforms
Communication
Strategies
Human
Polarization
strategies Facebook
pages, Facebook,
including
attacks
on disinfo/misinfo websites, WhatsApp,
government
reforms, including news websites Twitter
immigration, diversity and linked to political parties,
inclusion, and religious memes, misleading photos
values/human rights/social or images from elsewhere
issues,
Trolling
and
Harassment,
Defamation
attempts/accusations
of
corruption
92