Myanmar's media from an audience perspective / 17
Table 3: Overview of mentioned media according to regions and topics
a
b
Yangon
Mandalay
Rakhine
Kachin
Preferred news
sources
DVB
Facebook
YouTube
Local market
MNTV
Channel 9
MRTV
Narinjara
Myitkyina News
Journal
Kachin News BBC
DVB
7 Days
VOA
MRTV
Facebook
DVB
MNTV
MRTV
The mirror
VOA
Facebook
Padamyar FM (rural)
BBC
MRTV
Myanmar A Linn
The Mirror
Facebook
Trusted news
sources
(BBC) a
Friends and family
DVB
Kachin News
Myitkyina News
Journal
Friends and family
DVB
State-owned media
Eye-witnesses
State-owned media
MRTV
DVB
(BBC) a
News sources
with least trust
(BBC) a
Facebook
(BBC) a
(BBC) a
Facebook
YouTube
Myawaddy Daily b
(BBC) a
Facebook
BBC are placed in brackets throughout the table as people were somewhat conflicted about whether the media could be trusted or
not.As explained in the text below, people used to consider BBC as one of the most trustworthy news outlets but BBC’s recent
coverage of the conflicts in country had disappointed many. They felt that BBC did not provide a correct image of the conflicts.
Yet, due to the past reputation of BBC people are not ready to fully disregard the news outlet.
Trust in Myawaddy Daily had been tainted due to a recent scandal where the newspaper misappropriated an image showing IDPs
crossing a river into safety to illustrate a story with the headline “Increased number of tourists in Ngwe Saung Elephant Camp”.
Yangon-based media are for many people living outside of the bigger cities not relevant
news sources. People feel that these media do not present them with news or information that pertains to their daily lives and challenges and that they are often too elitist in
their reporting. One media outlet did, however, seem to carry itself well among respondents across the different states. DVB was highlighted by several people in both Rakhine,
Kachin and Mandalay as being very good at reporting from the local areas. In Kachin, Myitkyina News Journal and Kachin News received similar praise. People felt that they were
represented fairly by these media outlets and could therefore trust them more. Proximity to
events is clearly something that is being appreciated by audiences and elevates trust.
“DVB comes as soon as possible
to the area to get news in a case of
something happening,”
(46-year-old woman from rural Mandalay).
“We rely on DVB for news. As the
news is presented with an
eyewitness account, they cannot
lie.”
(44-year-old woman and 33-year-old woman from
urban Rakhine).