Vietnam
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nearly USD 1 billion of annual revenue.146 Meta therefore has significant business incentives
to comply with government demands.
However, the Vietnamese Government has also specifically targeted Facebook. Vietnam
slowed Facebook services for around 7 weeks in 2020 by taking its servers offline, although
state media claimed the problem was undersea cable maintenance. The servers were
restored only after Facebook committed to censoring more anti-state content – according to
Reuters, citing internal company sources.147 Following this incident, Facebook’s approach
of relative ‘caution’ in complying with censorship demands shifted to one of ‘near-guaranteed
compliance’, according to claims by the Vietnamese Government.148
Facebook admits that it agreed to significantly increase censorship of ‘anti-state’ posts
following this event, saying ‘we have taken this action to ensure our services remain
available and usable for millions of people in Vietnam’.149 Amnesty International said that
this was possibly the first time that Facebook had officially acknowledged a policy to
increase compliance with censorship of political expression at the request of the
government, even though such speech is protected under international human rights law. 150
In a letter to Amnesty, Facebook said that it was committed to the UNGPs and referenced
Principle 23’s language regarding situations where legal obligations and international human
rights principles conflict. It also said that its teams only restrict content when it is alleged to
be illegal and that their review considers the impact of the decision on the accessibility of
speech on its platform.151
Facebook therefore sometimes cites the need to remain in the Vietnamese market and at
other times the UNGPs. Overall, however, it has provided limited information on the extent
to which it complies with Vietnamese laws or applies human rights considerations in its
content moderation. It has also not clearly demonstrated that it is respecting human rights
to the ‘greatest extent possible’ given the Vietnamese circumstances.
In terms of blocking users who are misusing the self-reporting feature, in 2021 a Facebook
source said that it had removed a private Facebook group called ‘E47’ whose members
were coordinating to report activists.152 However, it does not appear to have taken strong
action against the broader problem of coordinated inauthentic behaviour and mass reporting
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146
S. Strangio, Could Vietnam Really Shut Down Facebook? The Diplomat, 23 November 2020.
J. Pearson, Exclusive: Facebook Agreed to Censor Posts after Vietnam Slowed Traffic – Sources, Reuters,
21 April 2020.
148 D. Luong, Meta Cozies Up to Vietnam, Censorship Demands and All, Coda, 28 September 2023.
149 Pearson, Facebook Agreed to Censor Posts.
150 Amnesty International, Let Us Breathe!, p. 30.
151 Amnesty International, Let Us Breathe!, p. 30.
152 J. Pearson, Facebook Says It Removes Accounts Which Targeted Vietnamese Activists, Reuters, 1
December 2021.
147
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