These applications are mostly installed from local files already stored in the device. The typical Apple store and Play store that you otherwise would use for this function are delivered in Chinese or Thai, which most people in Myanmar do not read or understand. Locally saved applications and files are then shared through an application named Zapia, which is a Bluetooth-based application for sharing. This pre-installed software and Zapia-functions are part of the reason Facebook grew so big in Myanmar. As already addressed, there is no sufficient alternative to Facebook´s opportunities that include all the functions in one place. If such an alternative existed in Myanmar, there is no apparent reason to continue the use of Facebook instead of the other option. Another factor maintaining Facebook´s popularity is, as mentioned that they do not make their users choose between Zawgyi and Unicode. They support both, and it, therefore, depends on your installed software which font is readable on your particular device. (As shown in figure IV). Another reason why Facebook is so dominant is the fact that the smartphone is people’s main access to the internet, and Facebook is then used instead of the browser-applications, offering a sufficient amount of functions. Wenche Nag, in the book Stretched Connectedness, draws on Giddens when she explains the terminology of structuration. She writes that as social actors, we are intentional and that all action has a purpose. Often, we are aware of this, but we do not have complete information about all the different factors that influence a specific outcome. There is always information or influence present that you do not know about, as could be the case with pre-installed Zawgyi. This means that whenever someone has to make a choice, this choice is based on incomplete information, you can never put forward every single influence behind your choice (Nag, 2017, p. 74). There are some similarities to infrastructure theory in this, with all the layers working together, in all the different systems needed to get something to work/function or all the different influence forming in one way or another, aware or unaware, the outcome. Much like the choice between Unicode and Zawgyi, this is true both to everyday life, as well as competing companies taking action like delivering products with Zawgyi default. Structural resources are used to facilitate action, and this action may serve to both reproduce as well as change the structural resources. This involves power relations and then the power to influence others, as can be seen when looking at Facebook in Myanmar when they support both font-alternatives. As Liao writes “New users in Myanmar unknowingly became part of Zawgyi´s existing user base, without knowing the hidden costs that will impede the future of Myanmar´s digital society to be sustainable and inclusive” (Liao, 2017, p. 21). Giddens two terms of power, 58