The Public Sphere and the Information Ecosystem
Generative AI can pose significant risks to the public sphere and the
broader information ecosystem. What effects might the widespread
availability of systems that can automatically generate text, images,
and other content that closely resembles human-made works have
on society?
First, generative AI dramatically reduces the cost of producing
misinformation. Not only synthetic text and images, but also
video—traditionally a high-cost medium—is increasingly difficult
to distinguish from reality. As it becomes easier to mass-produce
misinformation, whether maliciously or for economic gain, the
space occupied by verified facts shrinks, while the social costs of
fact-checking continue to rise.
Another concern lies in the inherent error-proneness of generative
AI systems, which operate on probabilistic principles. The growing
use of AI systems for knowledge-related tasks such as research and
document drafting means that these risks of error may permeate
the entire process through which knowledge is produced and
acquired.
From the perspective of information consumers, the widespread
adoption of generative AI may paradoxically increase the cost of
accessing accurate information. From the perspective of those
who produce and disseminate messages, it may create a situation
in which they must compete for public attention with cheaply
Generative AI Guide for Civil Society