CNN reporting on the civilian devastation in Ukraine and the remarkable
resilience of its defenders. On YouTube,
Russians could see Ukrainian President
Volodomyr Zelensky and exiled allies
of imprisoned dissident Alexei Navalny
condemn Putin’s lawless aggression.9
users won’t suffer.” Putin continued to
tolerate YouTube’s reach into Russia
even after the platform shut down the
Western-oriented channels of RT and
Sputnik11 and removed more than 9,000
pro-Kremlin channels for spreading
disinformation about the war.12
intensified lethal conflict. The same
duality characterizes YouTube: It has
served as a vital information pipeline to
ordinary Russians but in the past enabled Vladimir Putin's propagandists.13
A subsidiary of Google, YouTube is
“arguably the largest and most engaging online media-consumption platform
in the world.”10 It helps shape how people
understand public events, politics, and
culture. Its popularity in Russia explains
why Putin has allowed it to remain
online there, despite the window it has
provided on the carnage in Ukraine.
Many of his domestic supporters regularly log onto YouTube and would resent
its going dark. “We are not planning
to close YouTube,” Maksut Shadaev,
Putin’s Minister for digital development
told The Guardian in May 2022. “Above
all, when we restrict something, we
should clearly understand that our
Other major social media platforms
also blocked the Kremlin’s digital megaphones. But as of this writing, YouTube
stands out for doing so while continuing
to transmit information about Ukraine
to Russian citizens. This delivery of uncensored news represents social media
companies at their best—akin to how
Facebook and Twitter became organizing tools for protesters during the alltoo-brief Arab Spring in the early 2010s.
In the years after the Arab democracy
movement collapsed, a darker side
of Facebook and Twitter became
evident as the platforms hosted disinformation undermining elections
and racial and religious hatred that
Just six weeks before Russia’s multifront invasion of Ukraine, a global
coalition of more than 80 fact-checking
organizations posted an open letter
to Susan Wojcicki, YouTube’s Chief
Executive Officer.14 “We monitor how lies
spread online,” the groups wrote, “and
every day, we see that YouTube is one
of the major conduits of online disinformation and misinformation worldwide.” The International Fact-Checking
Network added that the company “is
allowing its platform to be weaponized
by unscrupulous actors to manipulate
and exploit others, and to organize and
fundraise themselves.” The fact-checkers described how YouTube has spread
anti-vaccine conspiracies, election
disinformation, and hate speech seeking
to foment ethnic conflict. “The examples
are too many to count,” their letter said.
“Many of those videos and channels
remain online today, and they all went
under the radar of YouTube’s policies,
especially in non-English speaking
countries and the Global South.” Signing the letter were the most prominent
names in independent fact-checking,
among them, FactCheck.org and
PolitiFact from the U.S., the United
Kingdom’s Full Fact, Philippines-based
Rappler, India’s BOOM, and Brazil’s
Aos Fatos.
RT: Amplifying the Putin Line
In response to Russia’s invasion of Ukraine, YouTube and Facebook blocked
the Western-targeted accounts of RT, a news outlet affiliated with the Putin
regime and formerly known as Russia Today. (This image is from RT’s website.) But for years before the shut-down, YouTube facilitated the rapid growth
of the Russian disinformation channel, which helped Putin spread falsehoods
about Ukraine and seek to drive a wedge between the U.S. and its European
allies. At times, YouTube even celebrated RT’s success.
A platform ‘weaponized’
Given YouTube’s global impact—for
good and ill—there’s something anomalous about the platform: Much less is
known about it than other major social
media sites, especially Twitter and
Facebook, which along with Instagram
is owned by Meta Platforms. YouTube
has been less scrutinized by social scientists, policy makers, and politicians.
NGOs and academic-based centers,
including ours, have likewise had more
to say about Facebook and Twitter than
4
HOW YOUTUBE SPREADS HARMFUL CONTENT – AND WHAT CAN BE DONE ABOUT IT