2. Information Control and
Manipulation
Social media continues to be an important
factor that helps shape politics in different
countries leading governments to implement
various strategies for information control
and manipulation. The common approaches
include crack down on independent media,
using cyber armies for information operations, requesting social media platforms to
censor content, and restricting internet
access. Influencers and civilian internet
users are also employed to manipulate
information for the benefit of the government.
In 2023, states weaponized social media
to control and manipulate information.
However, the situation has gradually changed
over time with the shift in the format
and dissemination of disinformation,
misinformation, and hate speech. The rising
popularity of TikTok in many countries in
Southeast Asia saw the use of the short
video format for narratives to be disseminated across different platforms.
In Indonesia, state-sponsored cyber armies
have been documented to manipulate
information for political advantage on many
occasions. In 2023, media reported that
these cyber armies, which are known as
6
7
8
“buzzers” in Indonesia, have evolved to
become more dynamic6. Artificial intelligence
has also emerged in 2023 to play a crucial
role in Indonesia’s 2024 general election
campaign. The use of AI has sparked
concerns on how such content should
be regulated, as it can be weaponized for
politics.
All Indonesian presidential candidates
used AI in their political campaign. Most
prominently, candidate Prabowo Subianto
used the technology to rebrand his image as
a “gemoy” (“cute” in Bahasa Indonesia)
caricature. As a new platform popular among
the youth, TikTok was also crucial for
Prabowo’s campaign, as his rebranding
was viewed to divert public attention from
allegations of his past human rights abuses.
Prabowo is a former son-in-law of Suharto,
Indonesia’s dictator who ruled for over 30
years from 1968 to 1998. As the Kopassus
(army special forces) military commander,
Prabowo was alleged to be involved in many
human rights abuses including the violent
crackdown on a protest at Jakarta’s Trisakti
University in May 1998, where four students
were killed, and dozens injured. He was
also involved in the abduction of 23 human
rights activists, in which one died and
13 remain missing7, 8. There was also human
rights violations during the Indonesian
Kunto, Nisya. “As Indonesia’s Elections Approach, Buzzers Jeopardize Democracy.” Southeast Asia Globe,
16 Mar. 2023, southeastasiaglobe.com/indonesia-election-buzzers.
Mao, Frances. “Prabowo Subianto: The Tainted Ex-military Chief Who Will Be Indonesia’s New Leader.”
BBC News, 15 Feb. 2024, www.bbc.com/news/world-asia-68237141.
“Who Is Prabowo Subianto, the Man Likely to Be Indonesia’s Next President?” Al Jazeera, 16 Feb. 2024, www.
aljazeera.com/news/2024/2/16/who-is-prabowo-subianto-the-man-likely-to-be-indonesias-next.
11