The Platform Question: Power, Accountability and Global South
The Platform Question: Power, Accountability and Global South
CHAPTER 8
When Power Meets Platform:
Zuckerberg’s Decision and the
Implications for the Global Majority
By Dr. Arpita Kanjilal
Introduction: Platforms and the Architecture of Truth
In January 2025, Meta Platforms, the parent company of
Facebook, Instagram, and Threads, announced the termination
of its United States third-party fact-checking programme
and introduced a “Community Notes” model that relies on
user-generated contextualisation instead of professional
verification[1]. While currently limited to the United States,
Meta stated its intent to extend this approach globally.[2]
This decision marks a significant moment in the evolution of
platform governance, as it shifts the locus of fact-checking
from vetted experts to the general public. Fact-checking
mechanisms are essential intermediaries when it comes to
stopping large scale misinformation or disinformation. Their
removal, even in limited jurisdictions, signals a recalibration of
how truth itself is moderated and contested online.
To cite a scenario in the context of rural India and DEF’s work
with SoochnaPreneurs,[3] Salma*[4], a SoochnaPreneur in her
village, watched an official-looking reel, which went viral in her
community that said, “Earn Rs. 3000 – Last Day – Pay Rs. 299
now.” After a few hours, a False label in Hindi was added by
Meta’s fact-checkers, which helped Salma identify the post
as a deceptive scam post designed to extort money. As an
immediate measure, she took the screenshot of the label on the
reel, recorded a voice note and circulated it in her community’s
WhatsApp groups. Although a few villagers had become
victims of this scam, Meta’s labelling and Salma’s action
prevented many more from losing money. It is important to
note here that Salma has the digital and information literacy to
identify and interpret labels, without which, the labelling alone
would not be enough to protect end users, especially those
from vulnerable, marginalised, and underserved communities.
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When Power Meets Platform
When Power Meets Platform
Fact-checking
mechanisms
are essential
intermediaries
when it comes
to stopping
large scale
misinformation
or disinformation.
Their removal,
even in limited
jurisdictions,
signals a
recalibration of
how truth itself
is moderated and
contested online.
115
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