32). Ben Messaoud (2021, 33–36) lists eighteen
initiatives and projects launched in nine Arab
countries. Among these there is only one initiative
affiliated with media outlets.
To explore the nature of the work conducted by
fact-checking organizations and the tools deployed
by them, Abdel Ghany (2020) studied two factchecking pages on Facebook: Akeed, affiliated
with the Jordan Media Institute, and the Egyptian
project Matsda2sh. The study observed fifty-four
posts on both pages in 2019. The study concluded
that both Facebook pages tackle all types of fake
news, instead of focusing on only one issue, and
that they educate the public on how to verify media
content (Abdel Ghany 2020, 28, 29). The pages use
only text and static photos. The study showed that
interaction is low on the Jordanian page. On the
Egyptian page interaction fluctuated between low
and medium. On both these pages, interaction took
the form of sharing posts that refer to the positive
role of the audience in the fact-checking process
(Abdel Ghany 2020, 32, 33).
Another study highlights the role of citizen
journalism platforms in combating fake news.
Al Jalabneh and Safori (2020, 9441) refute the
accusation often levelled against citizen journalism,
namely that it can also promote fake news on social
media. These scholars assert that citizen journalism
is created by activists, whereas fake news is spread
on social media by unknown sources with unknown
agendas. Citizen journalism aims to fill the gap left
by traditional media, as independent fact checkers
have found that mainstream media do not tend to
place emphasis on critical thinking, science, and
verification. These individuals have thus established
alternative media platforms to fact check content
(Bailla and Yachoulti 2020, 23). Bailla and Yachoulti
(2020, 11) examined eight fact-checking initiatives
in Morocco and found that they all address a
variety of issues and contextualize these issues in
order to avoid manipulation. The main aim of the
fact checkers is to accurately simplify the issues
for the audience, without distorting them (Bailla
and Yachoulti 2020, 16). Three of the fact checkers
focus on piquing the interest of the audience by
adding a sense of humor. The quality of sound is
also considered (Bailla and Yachoulti 2020, 17).
This study also shines a light on the economic
dimension. It was found that there are two business
models: while Safsafi and Mokhtari are self-funded,
Fekkak depends on online revenue. Although the
self-funding of citizen fact checkers guarantees
their independence, it does not guarantee their
sustainability (Bailla and Yachoulti 2020, 21, 26).
I N FO R M ATI O N D I SO R D ER IN THE GLOBA L SOUTH
The funding of fact-checking platforms
affiliated with institutions has also attracted the
attention of researchers such as Ben Messaoud
(2021), who recommends that fact-checking
platforms be independent from funder interference.
Independence can be actualized, on the one
hand, by the diversity and variety of the content.
On the other hand, fact-checking platforms
should explicitly divulge the beneficiaries of their
monitoring efforts. On a practical level, observers
should have expertise and team members should be
selected from different disciplines so that they can
complement each other. In terms of methodology,
the survey method is suitable for measuring
audience reception of fake news, content analysis is
recommended for verifying content and identifying
fake news, and interviews with policy makers can
reveal their opinions on fabricated content and
current issues. In all cases, Ben Messaoud (2021,
38–39) proposes that the methodology used during
fact checking should be published and the team of
fact checkers should be open to any feedback.
4.3 THE USE OF AI IN
COMBATING INFORMATION
DISORDER
AI is defined as
a branch of computer science and information technology that studies how
computers can do thinking, learning and self-development with human
intelligence […] it is artificial intelligence that allows computers to imitate
human intelligent behavior. Also, artificial intelligence does not exist in its
own right, but has much to do with other areas of computer science, directly
or indirectly. In particular, attempts to introduce artificial intelligence
elements in various fields of information technology to utilize them in
solving problems in the field are very active. (Kang and Lee 2019, 51)
In the fake news field, AI has been seen by
researchers as a double-edged sword. AI can be
abused to disseminate fake news, through bots
which are produced by automated programs.
Bots are fake social media users that disseminate
predetermined propaganda (Atif, Mahdy, and
Moustafa 2020, 7), for example as was seen during
the 2017 diplomatic crisis among Gulf states
(Jones 2019, 1393). However, AI is also used by IT
companies, such as Google and Facebook, in the
form of algorithms designed to reveal take content
and prevent audience exposure to it (Zhuk et al.
2018, 446).
In Arab countries, researchers from the UAE
and Jordan developed a false news discriminator
algorithm called News Checker to spot fake news
Middle East and North Africa – 70