1. INTRODUCTION This document was prepared at the request of the Government of Myanmar in the context of the Ecommerce Ecosystem Development and Job Creation Component of the Myanmar Services Trade Enhancement Project (M-STEP). It was drafted by a team of consultants working under the guidance of UNCTAD and of the Department of Trade, Ministry of Commerce. The document presents the draft vision, goals, implementation approach and strategy measures of the national e-commerce strategy that Myanmar seeks to develop. The basis for the proposals presented are reported in the accompanying Diagnostics Report. In particular, the set of measures proposed is aligned to the analysis presented in that report. The document will be presented to public and private sector stakeholders in a series of consultations with a view to soliciting their feedback and inputs on the draft e-commerce strategy. Among other things, the consultations will aim to ensure that ongoing programmes and initiatives of relevant are adequately reflected in the strategy document, while avoiding duplication of efforts and ensuring the collaboration of all in the implementation of the strategy. 3