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executives and downloaded data from the company’s servers.99 In 2019, Bing was temporarily
blocked in China on the same day the authorities announced that they had closed 733
websites and shut down 9,382 apps in a crackdown on ‘harmful’ information. When Microsoft
confirmed that Bing had been temporarily inaccessible, Microsoft’s president Brad Smith said
that Microsoft had ‘days when there are either difficult negotiations or even disagreements’
with the Chinese authorities about search results on Bing but that Microsoft was ‘not aware of
any ongoing negotiation or disagreement, so we’re working to understand it better’.100 In 2021
and again in 2022, Bing said that it had been required by regulators to temporarily suspend
its autosuggest feature. No reason for the suspension was given.101
For many years, there has been evidence that Bing has censored searches. In 2009,
searching for terms such as ‘Tiananmen’ on Bing in English or traditional Chinese produced
results about ‘killings’, but searches in simplified Chinese produced ‘sanitized procommunist results’.102 Microsoft denied that it was censoring search results, claiming it was
a bug which was being fixed, but 6 months later these searches were still being censored.103
At times, censorship of political topics in China appears to impact Bing search results even
outside of China. In 2014, searches in the United States generated different results in
simplified Chinese than in English, apparently due to censorship of controversial topics such
as the Dalai Lama or the Tiananmen Square protests. Bing blamed an error in its system.104
One expert suggested that Microsoft was not intentionally censoring results internationally
but was engaging in ‘second hand censorship’ by failing to consider the impact of applying
its normal search algorithms in the censored Chinese information landscape.105 In any case,
Bing seems to have failed to address the problem. In 2021, search results for ‘Tank Man’
failed to produce the iconic image of the protester in Tiananmen Square, including for
international users.106 A more comprehensive study in 2022 by the Citizen Lab also found
that the autosuggest feature in the United States and Canada exhibited signs of politically
sensitive results being censored in China. The authors hypothesised various reasons for
this but ultimately concluded that it was not possible for the platform to insulate its operations
outside of China from censorship that it was enforcing inside China.107
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P. Mozur and K. Weise, China Appears to Block Microsoft’s Bing as Censorship Intensifies, New York Times,
23 January 2019.
100 S. Pham, Microsoft Search Engine Bing Was Briefly Blocked in China, CNN, 24 January 2019.
101 Reuters, Microsoft’s Bing Suspends Auto Suggest Function in China at Government’s Behest, 17
December 2021; Reuters, China Requires Microsoft’s Bing to Suspend Auto-Suggest Feature, 21 March 2022.
102 N. Kristof, Microsoft and Chinese Censorship, 24 June 2009, New York Times Opinion.
103 Kristof, Microsoft and Chinese Censorship.
104 D. Rushe, Microsoft Blames ‘System Error’ but Denies Censoring Chinese Search Results, Guardian, 12
February 2014.
105 Rushe, Microsoft Blames ‘System Error’.
106 BBC, Microsoft Says Error Caused ‘Tank Man’ Bing Censorship, 5 June 2021; M. Caster, Opinion: Big Tech
Needs a Reset on Chinese Censorship, Thomson Reuters Foundation News, 7 June 2021.
107 J. Knockel and L. Ruan, Bada Bing, Bada Boom: Microsoft Bing’s Chinese Political Censorship of
Autosuggestions in North America, The Citizen Lab, 19 May 2022.
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