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9. Issue spotlights levers to mitigate potential harm consistent with observed risks and informed by past crisis interventions. As a result, the CPP helps us balance a consistent global response to crises with the ability to adapt to quickly changing local conditions. To develop the CPP, we consulted with over 50 global external experts in human rights, conflict prevention, hate speech, humanitarian response, and national security. We also undertook original research. This protocol was designed to complement and bolster existing, company-wide crisis response efforts. The CPP helps ensure Meta uses a holistic and interdisciplinary policy approach to drive continuous improvement in our crisis response across services, policy, and operations teams. Notable examples of our crisis response activities included: Russia and Ukraine The Russian invasion of Ukraine in February 2022 posed significant human rights challenges for Meta. Propaganda and disinformation to influence public opinion proliferated online, as did surveillance, disruptions to internet services, and promotion of violating content. We needed to accelerate our content moderation efforts while balancing freedom of expression to help Ukrainian citizens coordinate humanitarian relief efforts and express their resistance to the invading forces. In Russia, both Facebook and Instagram were blocked, and Meta Platforms, Inc., was added to extremist organization lists by the authorities. However, WhatsApp continued to be available. Due diligence: Since the onset of the war, our human rights due diligence has included interpreting relevant international humanitarian law and human rights standards to help our teams navigate the challenges. These efforts have included reviewing videos identifying prisoners of war as well as those promoting hate speech, misinformation, and Russian state-controlled propaganda denying that Russia had invaded Ukraine. We engaged with human rights defenders (HRDs), activists, journalists, and civil society and human rights groups in both Russia and Ukraine to understand the issues they faced. We also engaged with the UN and other international institutions to deepen our understanding of the issues at stake and gain further insights into content moderation best practices in times of war. Our actions: Meta took a number of steps to address the challenges, including: • Setting up a special operations center staffed 24/7 by experts from across the company, including Russian and Ukrainian language capacity, to monitor and respond to the rapidly evolving war in real time. • Intensifying our efforts to tackle violating content such as violence and incitement, hate speech, coordinated inauthentic behavior, misinformation, and disinformation. This included the expansion of our third-party fact-checking capacity in Russian and Ukrainian languages across the region and the provision of additional financial support to Ukrainian fact-checking partners. We also onboarded five new Trusted Partners, convening listening sessions with them to improve our understanding Human rights report 47

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Human rights report - Insights and actions 2022

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META

Date Published: Sep 20, 2023

Abstract: This is Meta’s second annual Human Rights Report, covering the calendar year 2022. It demonstrates how we are living up to the commitments made in our Corporate Human Rights Policy, which is based on the United Nations Guiding Principles on Business and Human Rights (UNGPs). The report shows how we are building on our work to respect human rights, how we assess potential impacts that could be linked to our services, and what we are doing to mitigate these risks.

Over the years, Meta’s services and apps have helped grassroots movements grow rapidly, challenge orthodoxies, advocate for rights, and in doing so, change the world. 2022 was no exception. As new challenges emerge, our human rights work evolves to address such issues as the use of our services in countries in conflict, threats to an open internet, and the rise of artificial intelligence.

We have strengthened our governance systems to advance our work toward respecting human rights across all our products and services. This includes continuing to empower the Oversight Board, which published 12 content moderation decisions and made 91 recommendations in 2022. Our efforts to strengthen governance also include training our employees. During the year, we launched human rights training titled Bigger than Meta: Human Rights company-wide.

In 2022, Meta passed its Global Network Initiative assessment, which included an examination of our policies and processes as well as eight specific illustrative case studies involving government takedown requests and data requests.

Human rights due diligence is central to our Corporate Human Rights Policy. In this report, we disclose key findings from our Comprehensive Human Rights Salient Risk Assessment (CSRA) and provide an update on our implementation of the recommendations borne of the due diligence work.

In 2022, we conducted the CSRA in partnership with Business for Social Responsibility (BSR), an independent organization with expertise in human rights. The analysis identified eight potential salient risks as highest priority, based on UNGP criteria. These were 1.) Freedom of Opinion and Expression; 2.) Privacy; 3.) Equality and Non-Discrimination; 4.) Life, Liberty, and Security of Person; 5.) Best Interests of the Child; 6.) Public Participation, to Vote, and to Be Elected; 7.) Freedom of Association and Assembly; and 8.) Right to Health. The assessment found that the potential risks relating to how Meta delivers our services and profit models are varied and nuanced.

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Human rights report - Insights and actions 2022

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