MOBILE PHONES, INTERNET, AND GENDER IN MYANMAR
MOBILE PHONES, INTERNET, AND GENDER IN MYANMAR
Table 8
Mobile internet literacy among qualitative respondents who used
mobile data services
LEVEL 1:
SET-UP
LEVEL 2:
SEARCH AND
NAVIGATE
LEVEL 3:
CONSUME AND
EVALUATE
LEVEL 4:
CREATE AND
SHARE
LEVEL 5:
CONFIGURE AND
MANAGE
54
• Most either bought their phone with the relevant applications pre-installed, or
sought the assistance of shop sales staff to install the application at the point of
purchase. Some respondents also had applications installed by friends or family
members who had more expertise.
• Respondents stated they usually get help setting up their accounts from friends/
family or the shop where they bought the handset. Most respondents turn to family
members of friends for help when setting up Facebook accounts (rather than asking
at a shop). Some respondents said they set up their own accounts (having learned
by watching others).
• A few (mostly non-owners) did not have their own Facebook account and looked
at content on accounts belonging to others.
Most of the qualitative respondents (who used internet) used Facebook and Viber.
While some respondents did search, many seemed to use it more passively and
would mostly look at the news feed. Although Facebook was widely used, little
use of Google was mentioned; only a few respondents (university students, for
example) used Google to search for information.
Most data service users in the qualitative research primarily used Facebook and
Viber. Many respondents mentioned reading ‘news’ on the internet, often referring
to news they had seen on their Facebook newsfeed, and did not seem aware of
other news sources online. A few of the more internet-savvy respondents had
installed and used news applications. Use of news applications seemed higher
among men than women. A few used Google to search for information, but this was
a minority.
Most data service users just scroll down and read what is already in their newsfeeds;
few know how to make a new post, comment on an existing one, or even ‘like’ an
existing one. Some had experience with groups and forums on chat applications like
Viber.
Most data service users did not seem aware that privacy settings existed and did
not know how to alter the settings. Many female respondents expressed concern
about the risks involved in posting photos, i.e. were concerned that strangers
might see their photos and misuse them, but they did not seem aware or were
not confident that risks could be controlled through privacy settings. Some had
experienced harassment through ‘wrong number’ calling on Viber or BeeTalk, and
were able to block those callers; others dealt with the issue by stopping use of the
app or even deleting it altogether.
• Efforts are needed to improve the digital skills of women and
men beyond basic mobile literacy, especially women who have
somewhat limited opportunities to ‘learn’.
- A better understanding of why women fear breaking their
mobile is needed to counter these fears/misperceptions;
improving digital literacy could increase women’s confidence
in experimenting with their handsets. Further research is
needed to understand whether a lack of local mobile phone
repair businesses is part of the problem; if so, there could be
an opportunity for vocational education providers.
• Simplifying handset (operating system) design and increasing
local language content could be considered to encourage
unfamiliar users to experiment with handset features.
5.3.2 Awareness and understanding of internet
terminology
Those who do not own a mobile want to learn about and use the internet if/when they do have one. After
researchers introduced respondents to internet usage possibilities beyond Facebook, they wanted to get
information on health, cooking, nutrition, weather, news about politics and the economy, employment, and any
information that would help educate their children. Even those who had a smartphone but no interest in using the
internet initially became curious. The same is true for smartphone owners whose usage was limited to Facebook,
Viber, and gaming because they did not know the internet was so versatile and diverse.
Qualitative research respondents were asked about their understanding of ‘the internet:’
“We don’t know properly, it is a communication network, you can
access news from other countries, you gain knowledge because you
can look at everything and verify news.”
FGD rural, male owner, 30–45, working, SEC C/D
“People say they get connected, use Facebook, Viber, and read news.”
FGD rural, male non-owner, 18–29, working, SEC D/E
55