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10. Our approach to human rights and responsible product development Partners in this initiative include universities and research institutions, international organizations, civil rights groups, and NGOs drawn from or working with underrepresented communities from every region in the world. Artificial intelligence We believe that artificial intelligence (AI), developed and deployed responsibly, can be a powerful tool for advancing human rights. AI plays an important role in helping us address many of the potential adverse human rights impacts discussed in this report. For example, AI powers have scaled detection and review of problematic content across a growing number of languages, advanced identification of potentially unwanted contact and interactions, improved accessibility through automated caption generation, and enhanced a range of our Data for Good efforts. At the same time, the development and use of AI poses novel human rights risks. Among other potential risks, AI models may exhibit problematic biases or discriminatory impacts and generate problematic content or engage in over-enforcement that adversely impacts freedom of expression. We are committed to addressing these issues in an open and collaborative way. For example, demographic data is essential in assessing whether a service, app, or process treats all groups fairly. Gathering this data, however, is sensitive and raises important concerns about how to protect people’s privacy. We put responsibility and human rights at the center of our approach. AI is embedded in our Corporate Human Rights Policy. We also recognize the importance of the OECD Principles on Artificial Intelligence, which explicitly refer to human rights and are widely adopted and endorsed by the G20. We hope to foster more collaborative and transparent dialogue across disciplines and audiences about the path ahead for these critical issues. We created a dedicated, cross-disciplinary Responsible AI (RAI) team that seeks to ensure that AI at Meta benefits people and society. The team includes ethicists, social and political scientists, policy and rights experts, researchers, and engineers. The RAI team works closely with the Human Rights team to help ensure that our machine-learning systems are designed and used responsibly. We also pioneered an approach to AI system cards to provide standardized transparency into how AI systems — not just individual models — function, beginning with a pilot focused on Instagram Feed ranking. Human rights report 50

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Human rights report - Insights and actions 2022

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META

Date Published: Sep 20, 2023

Abstract: This is Meta’s second annual Human Rights Report, covering the calendar year 2022. It demonstrates how we are living up to the commitments made in our Corporate Human Rights Policy, which is based on the United Nations Guiding Principles on Business and Human Rights (UNGPs). The report shows how we are building on our work to respect human rights, how we assess potential impacts that could be linked to our services, and what we are doing to mitigate these risks.

Over the years, Meta’s services and apps have helped grassroots movements grow rapidly, challenge orthodoxies, advocate for rights, and in doing so, change the world. 2022 was no exception. As new challenges emerge, our human rights work evolves to address such issues as the use of our services in countries in conflict, threats to an open internet, and the rise of artificial intelligence.

We have strengthened our governance systems to advance our work toward respecting human rights across all our products and services. This includes continuing to empower the Oversight Board, which published 12 content moderation decisions and made 91 recommendations in 2022. Our efforts to strengthen governance also include training our employees. During the year, we launched human rights training titled Bigger than Meta: Human Rights company-wide.

In 2022, Meta passed its Global Network Initiative assessment, which included an examination of our policies and processes as well as eight specific illustrative case studies involving government takedown requests and data requests.

Human rights due diligence is central to our Corporate Human Rights Policy. In this report, we disclose key findings from our Comprehensive Human Rights Salient Risk Assessment (CSRA) and provide an update on our implementation of the recommendations borne of the due diligence work.

In 2022, we conducted the CSRA in partnership with Business for Social Responsibility (BSR), an independent organization with expertise in human rights. The analysis identified eight potential salient risks as highest priority, based on UNGP criteria. These were 1.) Freedom of Opinion and Expression; 2.) Privacy; 3.) Equality and Non-Discrimination; 4.) Life, Liberty, and Security of Person; 5.) Best Interests of the Child; 6.) Public Participation, to Vote, and to Be Elected; 7.) Freedom of Association and Assembly; and 8.) Right to Health. The assessment found that the potential risks relating to how Meta delivers our services and profit models are varied and nuanced.

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Human rights report - Insights and actions 2022

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