USE OF MEDIA AND TECHNOLOGY
67%
66%
FIGURE 1
ACCESS TO MEDIA DEVICES IN MON STATE
(PERCENTAGE OF TOTAL SAMPLE THAT HAD
THE FOLLOWING IN THEIR HOUSEHOLD)
59%
25%
6%
DVD/VCD
PLAYER
TV
RADIO
MOBILE
PHONE
MP3
PLAYER
4%
4%
LANDLINE
PHONE
DIGITAL
CAMERA
2%
2%
INTERNET
COMPUTER
1%
TABLET
PC
BASE: 500 RESPONDENTS
T
his part of the report focuses on interpreting
the significance of the findings in Mon
State within the framework of the national
information ecosystem, and highlighting potential
future scenarios for information access and flow
in Mon State. Of course the dynamic nature of
multiple factors inherent in both ecosystems makes
it impossible to predict such scenarios with a high
degree of certainty, but in identifying potential
confluences of key factors, the exercise provides a
baseline for tracking them over time.
Electricity Availability
Limits Use of Technology
In 2011, 74% of Myanmar’s population lacked access
to grid-connected electricity.14 While average
electrification rates are highest in urban centers like
Yangon (67%) and Mandalay (31%), in rural areas
where 70% of Myanmar’s population lives, rates
average a mere 16%.15
electricity supply
““As
becomes regular,
people mainly watch TV.
People in places
without electricity
listen to the radio.”
Looking at Mon State within the broader context of the
national information ecosystem, there are a number of
factors to consider that should moderate expectations
of rapid information access via electronic (radio and
TV) or digital and social media across the country.
The most significant of those is, without question,
access to electricity.
In Mon State, 77% of respondents did not have
access to the electricity grid. Close to three-quarters
reported intermittent access to electricity by generator
(72%), while almost one-quarter reported access to
electricity in their communities by solar power (22%).
Until access to electricity improves, this will remain a
key constraint. Even if new technologies such as lowcost mobile phones and SIM cards extend into rural
areas, many will lack the ability to regularly charge
their devices. Planned investments in Myanmar
are projected to result in a growth in electricity
output of less than 5% per year. Additionally, as
some assessments argue, “even if electricity output
doubled every five years (a 15% annual rate, similar to
Vietnam’s), it would take five years just to meet today’s
needs. In that time, demand would have grown by 12%
a year.” 16
U rba n r e s p o n d e n t, Z ay Yar M o n W ard ,
K yaik H t o T o w n s hi p
14
World Economic Forum,
“New Energy Architecture: Myanmar” (2013).
15
Asian Development Bank,
“Myanmar Energy Sector Initial Assessment” (2012).
16
Harvard Kennedy School, Ash Centre for Democratic
Governance and Innovation, “Electricity in Myanmar:
The missing prerequisite for development” (May 2012).
24
INFORMATION ECOSYSTEMS in transition: a case study from myanmar
part one: rese arch findings
Mobile – Significant
Expansion Despite Cost
In the two years since Myanmar’s recent political and
economic reforms began in 2011, mobile phone access
and use has changed rapidly. In 2011, only 3% of
Myanmar’s population had a mobile phone.17 Recent
news reports placed the 2012 figure at 9%—higher, but
still a way off the Myanmar government’s ambitious
goal of 75-80% mobile penetration by 2016. Significant
decreases in mobile phone costs, however, hold great
potential to expand domestic use, generate increased
economic activity, and change the way Burmese access
news and information and communicate.
The Mon State study mirrors the national picture, in
that penetration is highest in urban areas, lower in
rural areas in general and lowest in former conflict
areas. 54% of all urban respondents in Mon State have
a mobile phone in their household, while 47% own one
themselves. This huge change from just a few years
17
The World Bank, World Development Indicators
(Washington, D.C.: The World Bank, 2011).
25
how to inform, empower, and impact communities
INFORMATION ECOSYSTEMS in transition: a case study from myanmar
how to inform, empower, and impact communities
PART ONE: RESEARCH FINDINGS